Some one I know just completed programming a cost calculator that is specially made to calculate Market research costs. So I’d dedicate a single post to describe what the product is all about.

Who is it for? It helps researchers calculate project cost and price easy and fast. It is particularly useful for small and medium size market research agencies with no settled pricing systems. Currently, it is able to help the costing process for telephone, F2F, depth interview, focust group and online panel projects.

There are many advantages of using the product such as detailed price breakdown, multiple currencies to calculate in, the flexibility it provides for options in quotations and overall a huge savings of time when using it. It is also a protected Excel file that can be used to calculate every single cost items like labor, incentives, transcripts, translations, interpretations, etc.

The product is based on Excel controls and heavy use of formulas. It makes calculations easy to store and modify. No VBA code inside, no harm to the user.

The product is unique in the mr industry as currently there is no such other product on the market for sale. Although it primary targets market research agencies, individual researchers and research buyers having regular research projects to manage can leverage on its usage.

There is more information on www.mrcosting.com where a detailed description can be found and a demo of the product can as well be requested.

It is a genuine market research product based on real life experience!

Tags: Interesting Info

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